We didn’t know what to expect when we hired our first Account Coordinator, Victoria Merritt, fresh out of Michigan State after completing her master’s in public relations. The Tecumseh native and fan of all things “Sparty” quickly proved to be an indispensable part of the Factory team. Tori cut her proverbial copywriting teeth on the First Citizens Forever First campaign and created her first line of published copy with the phrase “Taking the reins.”
Despite her propensity for playing Taylor Swift songs in the office, we decided to recognize her tireless work ethic and promote her to Assistant Account Executive. Learn more about Victoria “Tor-Tor” Merritt and the rest of the Factory team here.