Southeast Michigan. It’s a 7,000-square-mile region with more than 5 million people in it. If the Detroit region was a single state, it would…
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Southeast Michigan. It’s a 7,000-square-mile region with more than 5 million people in it. If the Detroit region was a single state, it would…
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In 2015, First Citizens Bank signed on as a major sponsor of Teen Cancer America. Our job was helping tell the story of what…
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As part of a rebranding initiative turning the Michigan Recreation & Park Association into mParks, we put together…
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. . . Skonieczka. That last name is pronounced Skoy-nyetch-kuh. At least that’s the way I pronounce it, so it must be right. She…
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Season Three of the Forever First television campaign for First Citizens Bank consists of a single commercial. But it’s the most…
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Say you’re a teen. Say you were just diagnosed with cancer. Say your hospital gives you two options for your treatment and recovery. You…
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. . . was the theme here at Factory yesterday. We’re looking to hire a new copywriter and found ourselves in a “fish where the…
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. . . is one of those LinkedIn tropes that drives me up a wall. That’s because 99% of the time when you see…
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. . . are you looking for? It’s a question I’ve heard a lot since we started Factory. I think when people ask it,…
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