Shana Preuett
Sometimes fate lends a hand. That’s how Shana Preuett found her way to Factory. She’d been gearing up for a career in advertising since she could hold a pencil…
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Jason Barthlow
After a dozen years in printing, Jason Barthlow decided to see what it was like working on the advertising agency side of the business, joining Factory as…
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Lugene Bernard
Her first real job was working as a nurse’s aide. Now Lugene Bernard is our Business Manager and the go-to person for keeping Factory running on a daily basis…
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First Citizens Bank: Just Business
A new radio spot in our ongoing Forever First Campaign on behalf of First Citizens Bank, celebrating the passion, creativity…
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Factory Home to Receive Facelift
Our building — 215 S. Center Street in downtown Royal Oak — is about to get a much-needed facelift. Looks like it’s time to…
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So What’s Wrong With Advertising?
Let’s put aside for a minute how bad so much advertising is. What’s really wrong with advertising, since you ask, is the cynicism that…
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So What’s The Alternative?
It’s not like there aren’t good ads out there. Ads that touch people. Ads that make a real connection to real people. Ads that…
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The Heart Of Branding Is Just That
What do we like working on best? Honestly, really good products that have really weak branding. You’d be surprised how many of them are…
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This Is Not A Relay Race
Everyone has skills. That skill set is usually broader than the typical ad agency structure can ever put to good use. Instead, like veal…
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The Accidental Agency
In 2009 – after seven years in Michigan – Mark Lantz left McCann Erickson, where he’d been Chief Strategy Officer, with the intention of…
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